Engineer growth people want to spread.
Spreadable turns emotion, sharing friction, incentives, and visibility into one clear growth map—so product and marketing teams can build loops that compound.
Start free. No card required. No promises of overnight virality.
The compounding principle
One lever creates a spike. Stacked levers create a loop.
What to expect
Clarity over growth theater.
No invented virality score
Every recommendation explains why
Your strategy stays exportable
The Spreadable map
Four levers. One connected system.
Explore each lever on its own, then connect the strongest ideas into a distribution loop your team can actually build and test.
Emotion
Identify the high-arousal feeling that makes an idea worth passing on—from awe and humor to urgency and surprise.
Easy to share
Find login walls, vague prompts, extra taps, and other friction that quietly suppresses distribution.
Incentive
Give the sharer a clear payoff: status, belonging, a useful reward, or the chance to be first.
Visibility
Design usage to travel in public through badges, posts, embeds, signatures, and recognizable outputs.
From map to experiment
Make the next move obvious.
- 1
Map the moments where a user could share.
- 2
Score friction and motivation at each moment.
- 3
Connect two or more levers into a testable loop.
Simple pricing
Start with a map. Scale with your team.
Choose the workspace that matches how you plan growth today. Upgrade only when collaboration demands it.
Explorer
For one founder testing an idea
$0
- 1 active growth map
- Four-lever prompts
- Shareable read-only link
Builder
Best for teamsPer month for focused product teams
$19 / month
- Unlimited growth maps
- Up to 5 collaborators
- Comments, exports, and playbooks
Studio
Per month for multi-project teams
$59 / month
- Everything in Builder
- Unlimited collaborators
- Shared templates and workspace controls
Straight answers
Before you map your first loop.
Make growth deliberate
Stop hoping a feature spreads.
Map why people would share, remove what stops them, and build visibility into the product from the start.